Insytful monthly roundup: May 2026
TL;DR [too long; didn't read] 🤯
New to Insytful in May:
- Broken links: Spend less time checking false positives and increase confidence in your reports.
- Broken links: Manual reviews thoroughly check every link on your site, so nothing is overlooked.
- Policies update: Teams can see who owns a policy, when it was created, and what has changed since the last scan.
- Watch: The introducing Insytful AI search webinar is available on demand.
Great content teams don't just create; they maintain, review and iterate. This month's updates are designed to support exactly that.
In the May update
This month's update is all about helping teams work with more confidence, better transparency, and workflows that give everyone confidence in the quality of what's published.
Here's what's new in Insytful:
Broken links: fewer false positives
Some websites, including those protected by Cloudflare and other bot-prevention tools, can block our crawler, even when a link is working. This can cause a link to be reported as broken (a false positive) when it is actually live.
On a typical site with 10,000 pages, there may be 4,000–8,000 external links. Previously, around 300 links could be flagged as broken, when they were working. With the latest improvements, we’ve seen that fall to around 100 in some cases and a reduction of up to 95% on some sites.
False positives can never be removed entirely, but this update should help teams spend less time checking links that already work and more time fixing links that need attention. We've also introduced manual review options to make broken link management easier.
Broken links: triage and manual review
You can now manually review broken links in Insytful and mark them as either:
- Mark as working (false positive)
- Mark as broken
Once a link has been reviewed, the status is updated within the Insytful interface to confirm it is broken or working and who made the update. This gives teams transparency across all manually reviewed links and keeps reports accurate.
Do false positives impact my content quality score?
False positives will not count towards your broken link total and will not affect your content quality score. Once a link is marked as a false positive, your score will update on the next page scan.
How do I maintain manually reviewed broken links?
To keep results accurate over time, Insytful will remind users to recheck manually reviewed links every six months. If Insytful detects that the link has changed before then, it will trigger another manual review.
Broken link roadmap
These updates are live now, and we’re continuing to improve the user experience. Next, we’re working on the ability to assign broken links and misspellings to a role or individual, helping teams create clearer ownership and accountability.
Policies: clearer ownership and change insights
In May, we introduced some changes to Policies. These changes focused on the cards on the result screen, to provide useful information, such as:
- Who created the policy
- When the policy was created
- The overall sum of changes since the last scan.
It's been great seeing so many users adopt policies so soon after its release.We had some challenges with the infrastructure at go-live, but those have since been resolved.
Known issue: Some graphs are showing 0 for populated policies. We're working on a fix, please check out latest updates for its current status.
Insytful AI Search webinar
In May we held a webinar, our introduction to Insytful AI Search. Product Manager, Joe Miller, walked through:
- What Insytful AI Search is
- How it compares with Chat Bots and traditional keyword search
- Why it delivers a ChatGPT-like experience for your website (with the added benefit of being grounded in your own content.)
If you missed it, you can watch it on demand.
Honourable mentions
Each month, we make subtle changes within the app that have a big impact. This month's quality of life changes in Insytful are:
- Improvement: Users can now update their names and email addresses in the app.
- Improvement: We are now capturing canonical URLs on sites for some upcoming work.
- Bug fix: We fixed a redirect on an image path was reporting as broken.
- Bug fix: We fixed an issue where some pages’ metadata was not storing properly.
- Bug fix: Some section reports weren't sending and formatting properly.
- Bug fix: We identified and fixed a bug during one of our signup flows.
That's a wrap for May 2026 🎉
Is there a feature you'd love to see in Insytful? Add your suggestion to our open roadmap, so we can help make your dream a reality.
With Insytful, great content is always within reach💡
Keeping your website accurate, accessible and discoverable doesn't happen by accident. It requires constant management and the right tools. With Insytful you can:
- Find and fix content issues: broken links, accessibility errors, misspellings and metadata problems, all in one place.
- Understand your content quality: get SEO, accessibility, performance and content quality scores across your entire site.
- Search smarter with AI: give your visitors a ChatGPT-like search experience grounded in your own content, so they always find what they need.
